Jordan Croome
Client login
Design

Marsh Property

Confidence in every suburb.

Client
Marsh Property
Year
2024
Role
Brand Identity · Digital · Print
Marsh Property, Confidence in every suburb.

The challenge

Stand apart from the generic aesthetics of Australian real estate without losing the trust signals that category buyers expect. Modern but grounded. A brand that could work on a For Sale board as convincingly as on a digital ad.

The approach

The M-arch motif (structural, architectural, immediately ownable) formed the foundation of the identity. A teal-green palette positioned Marsh as fresh and forward-thinking. Every touchpoint was designed to convert, with a free property appraisal CTA as the central mechanic across digital, print, and signage.

Delivered

  • Logo system
  • Brand guidelines
  • Website design
  • Signage & print
  • Social media templates
  • Email design
Marsh Property homepage: appraisal capture over live listings
Sell page, the free appraisal offer and how it is framed
Instant property report, the lead capture that feeds the CRM
Rentals index
About page, the team and the local positioning
Marsh Property brand overview

Next

Benchmark

Want work like this for your business?

Tell me the job you want to stop doing